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A website represents your business digitally. That’s why the website must be available 24/7 for the whole year. But, some things aren’t completely in your control, like hardware. So, the website can go down for a while. It won’t convey a professional brand image.

It would be best if you tried to reduce website downtime. First of all, you must understand the reasons for the website going down. Then, we will explain simple measures on how to minimize website downtime.

What is Website Downtime?

Website in general terms means that period when a particular website is not live or doesn’t perform a function for the audience. There can be different reasons like hardware failure, maintenance or software failure etc.

While the website is experiencing downtime, the number of visitors can be greatly affected. On the other hand, if a website keeps going down, then it might decrease website authority. As a result, the search engine rankings will get lower.

That’s why you shouldn’t take this issue lightly. You must take preventive measures before it’s too late. But, you can’t solve something if you don’t know the problem. So, we will know about the reasons for a website going down then we will look into steps to reduce website downtime.

Reasons Why a Website is Down.

A website may crash or not function as it is supposed to be due to several reasons. All websites are hosted on a server that is physically present or cloud-based. So, we have collected some significant issues that are reasons why a website can be down.

Overloaded Server.

Every website is hosted on a specific hosting. Different hosting has the capability of handling a particular amount of traffic. But, there can be very high traffic at moments. So when the limit is exceeded, the server gets overloaded. It just crashes the whole website functionality & it goes down.

Cyber Attack.

Cyber Attacks are becoming more & more every day. Sometimes hackers send a large amount of traffic to a website deliberately. So, they can crash or inject malware. It is one of the ways to hack a website. That’s why security protocols are essential.

Other Issues.

There are some other issues that can also be a reason why a website experiences downtime like:

  • Hardware Issues.
  • Software Issues.

If a website is not maintained correctly, then it can face these types of issues. It will result in an unanticipated failure.

How to Minimize Website Downtime?

Ways to Reduce Website Downtime

Before it’s too late, you must take some preventive measures to avoid any website downtime. Some ways allow minimizing website downtime. So, we have researched and collected some points on how to minimize website downtime.

Get Fast & Secured Cloud Hosting.

A hosting plays a vital role in website speed and maintenance. If you have your website hosted on a physical server, then hardware failure can bring the website down. Because of that, you must opt-in for cloud hosting. It is fast & secure.

Most importantly, your website is hosted on cloud storage. So, you can access the backend from anywhere at any time. A reliable hosting will reduce the chances of a website going down up to 80{1ca8ce7d399f4ce13f59e99ed37a8ebaff1fb74eccdcbd0ef979dd28434e21ed}. Also, the website will load quicker than before.

Keep an Eye on Website Data.

When you have complete knowledge about something, then it must be easy to handle it. So, you must keep an on your website’s data. Monitoring it frequently might help to reduce website downtime. Some services can send you an alert whenever your website goes down via SMS or email.

Getting the statistics will allow you to review your website performance. With that, one can find out the actual reason for a website crash or any other problem. So, you will know if anything needs to be changed or upgraded.

Setup Frequent Backups.

You might not know when your website is crashed due to unformidable circumstances. So, it would be best if you take frequent backups. The website can be restored in a couple of minutes. Moreover, you won’t lose any type of data. All information & content will be intact.

In this way, the website downtime will be minimized. But, it can be a hefty task to take backups daily. It will be easier if you set automatic backups on a daily or weekly basis.

Carefully Update CMS.

While updating Content Management System (CMS), you must be very careful. There are the latest updates that don’t comply with themes or plugins. It results in the crashing of the website. So, it can be a nightmare.

But at the same time, you can update the CMS on a dummy website. It will avoid website downtime. Also, you must take backup whenever you are going to update your website.


With actionable points, you might be able to react quickly whenever your website goes down. That’s why we have collected these points on how to minimize website downtime. Not only that, if you implement these points, then you will be able to increase website speed and authority. As you don’t have proper control over it, you must have ready-to-go tools that will help you in these situations.

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